Aranmula is a temple town situated in the banks of holy river Pampa with rich cultural heritage since time immemorial. It has been recognized by the Union Government as an international tourism destination and included in the cultural tourism program of UNDP and Union Ministry of Tourism. The main attraction of Aranmula is the 18th century Sree ParthaSarathy Temple which attracts thousands of pilgrims from across the country and the deity is believed to be build by Arjuna. The Vastuvidya Gurukulam promoting Kerala’s traditional architecture teaches traditional way of constructing buildings is situated here. Another important attraction of this small town is the Aranmula Vallamkali which is a world famous water carnival during the Onam festival which attracts devotees and tourists from Australia, Canada, England, Switzerland and many other European countries. Fifty two snake boats belonging to ancient chieftains and considered as the vehicle of the lord take part in this boat race. Aranmula palace which is 200 years old is another attraction built as per the traditional Kerala Architecture. The entire palace is made of wood as per Kerala architecture and situates on the banks of Pampa River. This is the halting place of Thiruvabharanam Goshyatra on the way to Sabrimala shrine. The most important attract of this place is the Aranmula Kannadi made by traditional craftsmen. The peculiarity of this mirror is that it is made of metal instead of glass which is not found anywhere in the world. This mysterious creation combined with exquisite beauty has been around since the 18th century.